Why do we keep bringing up Lifestyle Trends? Because they help to give us the elbow room we need to take a trend and make it something that our specific market will understand and it gives our audience an anchor to become emotionally involved, based on how they are already feeling! See the BIG 5 now!
Every season we look for an athletic solution and this season we find it in the world of Rugby. This ‘Down Under’ sport is full of masculine visuals to pull from while the uniforms and dress code surrounding the sport is a perfect place to get inspired for some fresh cut and sew looks. Stripes are key in tops though clever color blocks look even fresher. The rugby top and polo tops prevails but look to raglan tees as well. Knit bottoms gain ground while the concepts of athletic sweater and woven trainer jackets are also floated. Layer fleece hoodies in short sleeves over any other tee for maximum versatility. The color story here has so many keys to it that it can be played as many different ways as you need to!
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