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Both Huepoint and Color Box are talking about how greys and neutrals have stepped up their role and are now seen as the key color drivers while colors are now being treated as neutrals. Both highlighted that these unexpected color mixes are the new norm. Both Liz and Hope highlighted how palettes are all about mixing across the spectrum, " Palettes are no longer working on tonal levels, they are more about picking strong core neutrals and building a diverse color story around them," according to Hope. Liz concurred that at Color Box neutrals are the key anchors for all of their color stories.
Overall there is a softness to the season that gets even more pronounced as we move into summer. That's not to say that spicy ethnic and bright palettes are absent, it just means that both services have pastels and dusted midtone candy colors on deck for spring and susnswept summer stories as well.
Liz and Hope both highlighted the importance of Blues for the upcoming spring. Shades from periwinkle to French navy are showing up in all palettes and from what we are seeing, blue may very well be the new green.
Greens and yellows are important across the board and both are appearing side by side in punched up nature stories while orange is the new punch color for sport and city looks. The importance of Pink cannot be underscored enough…true pink shades from fuchsia to bubble gum are appearing in both genders throughout the season, while slightly orange casted pinks such as apricot are showing up in softer palettes. Take a look at the key colors and palettes for Spring 2009:
 Key Colors: |
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Key Palettes: |
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Dust Bunnies
Greys both cool and warm are the new neutral and should be paired with any and all of the punch colors for looks that range from casual to classic.
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Mellow Yellow
Warm yellows and citrus yellows are on the books for spring. Citrus versions are best against cool greys and pea greens while warmer yellows can hold up a nature theme and give it that retro flair.
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Orange Glow
Warmth by way of orange! Add this glow to active looks with heathered greys or integrate it into a city beat by pairing it with blues or concrete greys.
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Sweet Pea
Go Green! The bottom line is that all demos will be going green and you'll do well to have plenty of it on deck!
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True Pink
A full spectrum of pinks, from airy blushes to full force fuchsia are in the forecast for spring. The bottom line is that pink performs and we are all going to want a piece of that action so...Go PINK!
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Key Palettes |
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For Spring 2009, there is an overarching optimism that brings saturated brights, tonal mid brights and dreamy pastels to the forefront. With all of the pinks, everything gets a truly feminine feel and great greens mean that every theme gets a twist from nature. Take a look at the key palettes for Spring 2009!
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Principessa
Yummy cotton candy shades are being forecasted so be sure to get all of your flavors from soft berry to watermelon to lemon and blueberry!
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Ethnic
Rich and diverse colors such as teal, magenta, brown and golden yellow are paired in ethnically flavored patterns and prints. Tie in some violet and a hint of melon and citrus green to keep the look young and fresh for the whole spring season.
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Glass Slipper
Slightly dreamy pastels with a dusty finish are on deck. Naturally, these colors look great alongside dove grey but be sure to also try mixing the blush, cream, bluebell, celadon and the muted pinks with one another for best results.
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Graffiti & Friends
Bring on the brights! Saturated brights are used to express graffiti and vinyl inspired graphics for the hippest kids |
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Inclover
Fresh as an April day! Two levels of Mid brights that are clean and clear are in the mix. Start with a powerful periwinkle and bring on the pink and the bright kelly based green. Add some lavender to round out this most salable look for spring 2009. |
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This report is an overview of colors for Spring 2009. Call your color representatives for complete color presentations!
COLOR BOX
Liz Lettieri 212- 594 6222
HUEPOINT
NY: Hope at 212 921 2025
LA: Pat Brandt at 323 650 1222
Australia: Sharon Rae
Montreal & Toronto: Robbi Ronis at 514 731 1011
Vancouver: Vivian Wong at
604-322-8880 |
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