As we featured in our street report , Tecktonik is a huge youth street trend happening in Paris. It's driven primarily by beats and dance moves and clothes-wise, it's all about graphic tees – especially purple! Tecktonik followers hang out in Paris' Chatlet area, practicing new dance moves or just chillin'. The Les Halles/Chatlet area accommodates the Tecktonik crowd with a great selection of stores including The Corner Shop, Remixx and the "official" Tecktonik shop called Atelier Self Creation.
As you'll notice, UV dyes, prints and latex UV finishing is essential this season on graphic tees. The only thing in question is how long Tecktonik will last because it's geared at the 15-22 age set, so stores elsewhere in Paris are reluctant to carry only Tecktonik gear.
The newest Tecktonik addition to the area, The Corner Shop opened only 3 months ago, but already has achieved great success with a strong direction and identity. The Corner Shop carries a number of brands exclusively in Paris, including Serye, an American brand, and Pannu, a Dutch brand with a huge following. They also promote up-and-coming labels such as Dumpee, Qhuiti and Society. What's more is that there's even a UV light in the dressing room so the customer can see the designs to their best effect! The Corner Shop, 2 rue des Innocents, 75001.
Remixx has a rad selection of Tecktonik gear, most notably from Stereo Panda. The large scale all-over prints take things to the next level and here again, purple reigns! Remixx, 7 rue Ferronnerie, 75001.
Perhaps the store that started it all. Atelier Self Creation is the mother of all Tecktonik stores (it has other locations in France) and carries a wide range of goods from tees to accessories to stickers and everything in between for a Tecktonik lifestyle. Atelier Self Creation, 83 rue des Archives, 75003. http://www.atelier-self-creation.fr/
