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C&C already has overwhelming success with their brightly colored ‘vintage-feel’ layering tee’s and cult following. For the first time, they brought the line to Magic. Screens and prints on tee’s and denim bottoms are the newest additions for Fall.

Beloved fairy-tale icons are the hot fashion items in a slew of lines. Disney had been leaning towards higher-end fashion for a while with Disney Vintage and Jem Sportswear licenses. All the hype has amounted to a new line, Disney Couture and Doe. While Disney Couture consists of mostly cutesy tees like Alice In Wonderland, Chip and Dale, and Bambi, Doe takes it to the next level with Russian tattoo art screens that translate into racy slang (that is interpreted on the inside of each tee). Jem Sportswear sticks to the classics like Mickey, Vintage Peanuts, and the newest play on Desperate Housewives.

	Disney Couture and Disney Vintage

	Doe

	Jem Sportswear

Talk about sweet styles! Finley’s Closet launched smelly screen tee’s that are all the rage at retailers like Pacific Sunwear. The scents last well through 30+ washes and come in delightful flavors like cherry, honey, cinnamon and many more. The screens are just as innovative and stick with the fruits and every flavor of choice.

Pop princess Jessica Simpson launched Sweet Kisses, a lifestyle brand that includes sportswear, denim, watches, lingerie, and handbags. The new line is a multi-tiered approach with varying price points that offer a little something for everyone with an overall pretty and contemporary look.

Out of Paris, this French Junior’s line made its American debut at Magic. The line mixes edgy screen tees, cute hoodies, pretty tops, and denim for an all-out fun European flavor.

Los Angeles-based T-shirt and outerwear line blends hip and gritty tee shirt styles with tailored fits. ‘Not your typical screen-printed tees’ feature extra embellishments like signature stitching and unique placed prints. The line was launched in 2003 and has since been making waves at retailers like Fred Segal with retails anywhere from $34 to $120.

Radio personality and American Idol host Ryan Seacrest launched a new line of T-shirts and casual sweaters. The junior tee’s feature fun and interesting artsy screens and pair particularly well with denim.